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QUESTION: I recently received an offer from a company that just went public, however for the past few years I have been in a start-up environment and do not know what to expect equity wise from a public company. The role is Vice President of Engineering and the company is in the software industry providing applications that enable e-commerce.

ANSWER: This is a very common question, particularly for people moving into the Silicon Valley or individuals looking at changing positions within an industry.  Stock Options are primarily used to incent performance and balance risk.  As one might assume most start-up opportunities present more risk and can require a greater time commitment than a public company, thereby creating the expectation of larger equity stakes in a start-up.  The numbers bear this out.  According to a recent survey by Price Waterhouse Coopers, top engineering executives for publicly held Internet companies hired post-ipo can expect between .1% and 1.0%

QUESTION: I currently work as a marketing specialist in the Food and Beverage Industry, and am interested in moving into a marketing role with an Internet company, what do you recommend? 

ANSWER: Moving from a non-internet company to a .com can be difficult due to .com specific skill sets needed that rarely exist outside Internet companies.  However, if the move is one you are dedicated to making look for a .com where your specific domain knowledge will come in handy, such as an information portal or commerce related internet company focusing on the food and beverage industry.  If you want to get outside of your domain expertise be prepared to learn quickly and make possible sacrifices in position level and income.

QUESTION: What is the perfect length/format of a resume?

ANSWER: The answer to your question is that there is no answer.  However, in general you should try as much as possible for a resume to reflect the personalities and characteristics of the person it is marketing, you.  We would recommend that you keep it shorter than two-pages, to enable a manager to read/skim it quickly.  In terms of format, it varies based upon your function and level of expertise.  Feedback from managers indicates that chronological is always preferred to functional, and that points which quantify your experience stand out.  For more information on this topic check out the Resume Writing Guide in the Articles and White Papers section of our Career Toolbox.

If you have a question and would like to ask an agent, please email us at  Be sure to include as many details as possible.  Your question will be answered as quickly as possible.  If your question is selected to appear on our site, you will receive a promotional gift.

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